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About

BALANCE Edutainment  (“BALANCE”) is an emerging thought-leadership platform for edutainment and transformational entertainment for youth.

We #Occupy Pop Culture with stories, music and games that engage children and families in activities with positive social impact during unstructured time. We bridge the digital world and the real world by meeting kids where they’re at which is on screens from 7-13.5 hours per day. We create pathways for youth to get active in their communities and we reward them for having fun while having positive social impact.

Pacha’s Pajamas

Our flagship initiative, Pacha’s Pajamas, is an urban fairy tale about an ordinary little girl, who through her dreams becomes a Superhero for Nature. The story teaches kids and families about our interdependence with Nature and cooperation. We reach mainstream audiences through their favorite TV and radio stations as well as innovative technology platforms and social media.

We are entering the market with a companion app to Pacha’s Pajamas called Nature Superhero, which rewards children for taking actions to improve their communities and environment. Through our Appackr campaign for Nature Superhero, you can learn about apps, support kid empowerment and earn a hefty return.

For kids and families that want to go deeper into pacha’s world, we have a series of products that constitute a transmedia pipeline of *nutritious* pop culture, including a children’s book, live show, and album featuring:

The Structure of BALANCE

Founded by Aaron Ableman and Dave Room in February 2011, BALANCE is structured as a hybrid of the for-profit social enterprise BALANCE Edutainment, LLC and the non-profit project BALANCE Films.

BALANCE Edutainment, LLC is a Edutainment Production Firm for Transformational Entertainment located in Oakland, California.  We develop educational entertainment products for youth and families that raise awareness of critical social and environmental issues, and engage people who want to work together for positive change.

BALANCE Films is a non-profit 501c3 project that helps young people and for-impact organizations leverage online tools and networks in their change work.  We support young people in discovering their super powers and using them for good.

Our Pledge
Founders have pledged that at least 50% of their profits will go to charitable causes and to the seeding of social enterprises. Our flagship brand Pacha’s Pajamas helps young people to learn about their relationships with other species and ecosystems, and to more fully appreciate Nature.
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